What's Going On Here? (NOTE: I have a JOB now!) :-D

                                                             (read about it here.)         

In case you weren't yet sure, I'm Michael Dortch. The Michael Dortch who's been in the information technology business since the 1970s and who is currently a Senior Product Marketing Manager at ServiceNow, the coolest company in the cloud. Which makes almost all of the rest of the information about me on this site true, but not immediately relevant. But feel free to read and enjoy it anyway!

[Old Information:]
And if you have questions about how best to drive business benefits with information technology (IT), I have answers (and opinions, skills, and experience) that can help you to grow your business!

What I Do:
I've spent more than 30 years (whew!) translating things "technology people" (and companies) say and do...things like:

Software as a Service (SaaS) / Cloud Computing
Collaboration Technologies
Customer Relationship Management (CRM)
Marketing Automation

Social Media/"Web 2.0" (and Beyond!)

into things businesspeople can understand, act upon and use to their advantage...things like:

More Leads, Conversions and Customers
Better Customer / Partner / Prospect Care

Better, Faster Communications
Greater Competitive Agility & Responsiveness
Lower Costs
Higher & Faster Revenues & Profits!

How I Do It:
+ With Webinars, blogs, presentations, white papers, collateral, custom research,
consultation and coaching, in-person and/or remotely.
+ Professionally, and with passion, wit and humor. Collaboratively, independently, economically, effectively, on budget and on deadline!
+ With a complimentary, no-obligation initial consultation, via telephone, e-mail, Skype or in person (if you're local or paying travel expenses)!

Real-Life Examples:

Also, make sure to visit Focus.com, where I was Director of Research from July 2009 through October 2010, and where you can read and see numerous examples of my research and analysis, on topics ranging from the iPad for business to integrated collaboration. You can also register to watch any of the free live or archived Focus Webinars and wildly successful Focus Interactive Summits, for the inaugural editions of which I moderated the majority of sessions.

And for historical and entertainment value, here's a link to me speaking at the ManageFusion 08 Conference about trends in the IT analysis business:

Dortch @ ManageFusion 08

Next Steps:
Check out
my professional profile, along with glowing endorsements from current and former colleagues and clients, at LinkedIn.
+ See "How I Can Help"
+ Drop me a line at medortch@dortchonit.com, and let's see if it makes sense to "Get Dortch ON IT!" (And of course, initial discussions are complimentary!)